Hello there, I’m a Brazilian Group Creative Director from Natal, a small surfing city in the Brazilian northeast. I’ve been in advertising for over 17 years, and I’m currently at Saatchi & Saatchi Dubai. Before landing in the UAE, I spent a decade living and working in Argentina, where I had the chance to be part of agencies like BBDO, Saatchi & Saatchi and Publicis. Those were great and formative times for me, on a professional and personal level. I made a lot of friends, learned from incredibly talented people and also spent 5 years teaching at the Escuela Superior de Creativos, one of the most prestigious ad schools of Latin America. I started from the bottom, working as a designer in independent shops in my beloved hometown followed by a couple of years in the Central American market. Since then, I’ve collaborated and led projects for top global brands like Renault, Cadillac, PepsiCo, Nike, Mondelez, Universal Music, P&G, Bodyform, Subway, Amazon and more. Bragging isn’t really my thing, but I’ve learned that in this industry it’s quite important. So yes, my work has been recognized at major award shows like Cannes, Clio, LIA, Ojo de Iberoamérica, Argentine Creative Circle, New York Festivals, Dubai Lynx, Effies and more. Beyond advertising, I develop several personal projects related to photography. I love what I do.